The Red Sand Project, initiated by artist and activist Molly Gochman in 2014, is a participatory artwork designed to raise awareness about human trafficking and modern slavery. Participants pour red sand into sidewalk cracks, symbolizing individuals who “fall through the cracks” of society and become victims of exploitation. This simple yet powerful act encourages communities to reflect on the vulnerabilities that lead to human trafficking and to take action against it.
In Yakima, Washington, the #YakimaRedSandProject has gained significant traction, thanks to the efforts of Barbara J. Ziegler, a passionate advocate for raising awareness about human trafficking and a leader of this impactful initiative. Under her guidance, the project has brought together local organizations, residents, and communities to shine a light on this global crisis.
The Peach Tree Retirement Center, with Barbara at the helm, has played a key role in supporting and hosting Red Sand Project events. These events invite participants to pour red sand into sidewalk cracks around the facility, creating a visual reminder of the fight against human trafficking. The center’s involvement underscores its mission to foster a compassionate and safe community for all individuals.
The #YakimaRedSandProject has done more than raise awareness—it has inspired meaningful action within the Yakima community. By participating in these events, individuals learn to recognize the signs of human trafficking and understand the importance of vigilance and advocacy. The project serves as a powerful reminder that addressing human trafficking requires collective effort and dedication.
For those interested in joining the movement, the Red Sand Project provides toolkits and resources to facilitate participation. Engaging in this initiative is a step toward ensuring that no one else falls through the cracks.
The collaboration between Barbara J. Ziegler, the Peach Tree Retirement Center, and the Yakima community exemplifies the profound impact that dedicated individuals and organizations can have in the fight against human trafficking. Through awareness, education, and action, the #YakimaRedSandProject continues to make strides toward a world free from exploitation.
For more information about the Red Sand Project or to learn how to participate, visit RedSandProject.org. Together, we can make a difference.